Only 29% of UK firms are encouraging staff to use AI tools!
- cccrchristian
- Aug 7
- 1 min read

That’s half the rate of the US (59%), and behind France (38%) and Ireland (36%), according to a recent global Hays survey of 46,000 professionals. Even more concerning: just 37% of UK companies offer AI training – compared to 50% in the US.
This isn’t just a tech gap – it’s a relevance gap.
At CCR, we believe that a strategic approach to AI adoption is a number one priority.
Our approach is fast, collaborative, and action-oriented – whether through workshops, transformation programmes, or bespoke consultancy. We help marketing teams align, upskill, and unlock the value AI offers - fast.
#AIAdoption #MarketingTransformation #CCR #AIInMarketing #StrategyExecution #UKBusiness #DigitalTransformation #FractionalCMO



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